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The convergence of tech and brands

The convergence of tech and brands

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https://madtechmag.com/

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https://madtechmag.com/author/madtechmagazine1/

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Posts & Replies Posts
  • AI bubble burst? New research suggests 2026 will be make or break year for business leaders

    New research from Tech Show London reveals a widening gap between AI investment and strategic confidence, warning 2026 will be a make or break year for business leaders.

  • John Frieda Relaunches Globally with Bold New ‘Salon Attitude. Every Day.’ Platform

    John Frieda relaunches globally with ‘Salon Attitude. Every Day.’ — a bold new campaign by VCCP that puts confidence and everyday transformation at the heart of haircare.

  • CES 2026: Industry Leaders on What Comes Next for Advertising

    At CES 2026, advertising leaders revealed how CTV, retail media and AI are shifting from hype to measurable performance, accountability and incrementality.

  • Joint launches first campaign for Pilgrim’s Europe

    Creative agency Joint launches its first campaign for Pilgrim’s Europe, introducing Richmond Veggie Tasty through playful DOOH and social.

  • Allergen Alert Unveils Pocket-Sized Lab to Detect Food Allergens in Minutes

    Allergen Alert introduces the first portable, pocket-sized lab that detects food allergens and gluten in minutes, offering safer, more inclusive dining.

  • Universal Music Group and NVIDIA Partner to Reinvent Music Discovery With Responsible AI

    Universal Music Group and NVIDIA announce a strategic collaboration to transform music discovery, fan engagement, and artist creation using responsible AI.

  • Christmas Shopping No Longer Stops on Boxing Day, Data Reveals

    New retail data reveals Christmas Day has become a significant online sales moment, with strong growth across food, fashion and jewellery.

  • DoubleVerify’s 2025 Global Insights Report Reveals How Walled Gardens Are Reshaping Advertising and Trust

    DoubleVerify’s 2025 Global Insights Report explores how consumers and marketers use walled gardens, revealing growing demand for transparency, trust and quality measurement across social platforms.

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