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  • FIFA+ Selects Magnite as Part of Their Global Programmatic Expansion to Power Video Advertising on FIFA+ and FAST Channels Globally

    FIFA+ has selected Magnite (NASDAQ: MGNI) as its global programmatic provider, enabling video and display advertising across North America, EMEA, LATAM, and APAC. Using Magnite Streaming, SpringServe, and Magnite DV+, FIFA+ will monetize content at scale, delivering targeted ads on mobile, desktop, and CTV. This collaboration helps FIFA+ continue its mission to make live football…

  • Global IT Services rebound: Top 25 brands hit $163 billion in 2025

    In 2025, the top 25 IT services brands reached a combined value of USD163 billion, with Accenture leading at USD41.5 billion. Key drivers of growth include AI expertise and corporate spending rebound. TCS and HCLTech follow as top brands, emphasizing sports sponsorships and exceptional market engagement, respectively. Sustainability increasingly influences brand perception.

  • New Year, New Home: Must-Have Gadgets for 2025

    As the new year approaches, it’s an ideal time to upgrade your home with innovative smart tech. This list features essential gadgets for 2025, including the AI-powered Bird Buddy Smart Feeder, Toucan Video Doorbell, and Coravin wine system, all designed to enhance security, convenience, and aesthetics in your living space.

  • Leading European Foundations Launch Pioneering Programme to Support Arts for Social Change and Civic Participation Across Europe.

    A pioneering alliance of 11 leading European philanthropic foundations has been launched today to champion the transformative power of socially engaged arts in driving positive social change across Europe.  The Alliance for Socially Engaged Arts brings together 11 of Europe’s leading philanthropic funders to pool their resources, create a unified support network and amplify advocacy…

  • Top SEO trends travel marketers need to know for 2025

    By Tom Jeffery, Senior SEO & Content Manager, Screaming Frog There’s no denying it’s been a turbulent year for SEO across many sectors, with experts speculating whether 2024 marks the ‘death of SEO’. But nowhere is this turbulence more apparent than in the travel industry. The travel industry SERPs have changed dramatically over the last few years,…

  • Havas Play supports Acer for the launch of its global campaign

    To mark the global launch of Acer’s Swift AI laptops, Havas Play France is supporting Acer in a new international campaign. This initiative aims to strengthen brand awareness and consideration by highlighting Acer’s leadership in innovation, AI technology, and premium product design. It reflects the brand’s mission to provide users with cutting-edge technology while establishing…

  • Accelerating AI Adoption: Transforming NHS Operations in 2025

    The government’s AI Opportunities Action Plan aims to enhance NHS operations through technology, addressing issues like workforce shortages and patient waitlists. By utilizing AI to minimize missed appointments and streamline workflows, the NHS can improve care efficiency and outcomes. Continued investment and collaboration are essential for realizing AI’s transformative potential by 2025.