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The convergence of tech and brands

The convergence of tech and brands

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https://madtechmag.com/

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https://madtechmag.com/author/madtechmagazine1/

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Posts & Replies Posts
  • UK Budget 2025: Retail, Fintech and Wealth Leaders Warn of Mounting Pressure

    Retail, fintech, loyalty and wealth leaders react to the UK Budget 2025, warning of tighter margins, rising pressure and policies that risk slowing growth.

  • New Burger King ‘Silent Campaign’ Celebrates the Whopper® With Immersive ASMR-Style Film

    Burger King launches its new ‘Silent Campaign’ by Buzzman — a one-shot, no-voiceover Whopper® film — and introduces the new Whopper® Rings with cheddar and onion rings.

  • Is Black Friday Still Even A Thing?

    Evolving shopper habits are reshaping media planning. Learn how timing, targeting, messaging and authenticity help brands reach consumers across the buying journey.

  • Women working for women experience smaller pay gaps— but still lag behind men

    A new Global 50/50 report shows women-led organisations have significantly smaller gender pay gaps, highlighting the need for pay transparency and stronger action on gender justice.

  • Dogs Trust Unveils Emotional Festive Campaign Honouring Dog Owners Across the UK

    Dogs Trust launches its ‘Thank You for My Happy Place’ Christmas campaign, celebrating the bond between rescue dogs and their owners through a touching festive film.

  • Christmas Gifts for Him 2025: Smart, Stylish and Practical Presents Men Actually Want

    Discover the best Christmas gifts for him in 2025 — from smart tech and outdoor gear to premium cookware, fragrance and fitness essentials. Practical, stylish ideas for every man.

  • HP LaserJet M234dw Review: Classic Laser Reliability Meets Modern Connectivity

    Discover the HP LaserJet M234dw: a compact, wireless monochrome printer offering fast duplex printing, smart connectivity and quiet, reliable performance.

  • HMRC Launches New ‘You’re On It’ Campaign Featuring Rubber Ducks and Musical Sponges

    HMRC launches a new ‘You’re On It’ campaign using surreal humour to promote its app, encouraging UK adults to manage tax easily and securely through digital tools.

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