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B2B marketing specialist alan. reveals 82% of business leaders find B2B marketing boring
The study of UK technology, financial services and professional services leaders by B2B marketing specialists alan. has revealed that business leaders think most B2B marketing is not fit for purpose.
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jump! innovation Appointed by Fáilte Ireland For Unique Tourism Development Brief
Innovation agency jump! innovation has won a global competitive pitch to support Fáilte Ireland in its mission to sustain and grow Ireland as a high-quality and competitive tourism destination.
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VaynerMedia EMEA lures new VP of Media from Twitter and adds VP of Client Partnerships
Ed Turner has joined VaynerMedia EMEA, based in their London office, as VP of Media EMEA in a series of new senior hires.
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Retail media in 2023: What do the experts predict?
As online continues to represent an increased proportion of shopper spend in the wake of Covid-19, retailers (and beyond) are increasingly waking up to the advertising opportunities that this presents – while brands are seeking new ways to target, convert and connect with their audiences. What will we see from this fast-moving space in 2023?
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NatWest and VaynerMedia Launch Season Two of NatWest Business Show Podcast
The new series sees Angellica Bell reprise her role as host
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Analytic Partners Reveals Brand Messaging Will Win the Most Customers in 2023
Research shows that brand messaging and upper funnel marketing directly drive 30% of paid search
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“Hey Imposter!” B2B marketing specialist alan. creates new positioning and brand campaign for B2B media business Raconteur
B2B marketing specialist alan. has unveiled its new brand strategy and provocative media campaign for B2B media business Raconteur, focused on destigmatising imposter syndrome.
