The convergence of tech and brands

Blog

madtechmag.com/

Profile

madtechmag.com/author/madtechm

Homepage

madtechmagcom.wordpress.com

  • Mother hires Paul Hutchison to develop media offering

    Paul Hutchison, former UK CEO of Wavemaker, joins Mother as head of media, a newly created role to enhance media and communication strategies. He aims to deliver a unique media proposition amidst client demands for integrated advertising. Hutchison previously led Bohemia, and has extensive media experience, including significant roles at Wavemaker and MEC.

  • Smartkem and AUO Partner to Develop a New Generation of Rollable, Transparent MicroLED Displays

    Smartkem and AUO are partnering to develop the world’s first rollable, transparent microLED display using Smartkem’s organic thin-film transistors (OTFTs). This collaboration aims to enhance microLED technology’s cost-effectiveness and efficiency by using low-temperature processing and flexible substrates. The project is set to begin on January 1, 2025, with significant funding support.

  • The Black Friday stress test for retailers: Is your tech ready? 

    As Black Friday approaches, retailers face challenges due to outdated technology. High customer expectations demand modern, scalable systems to ensure positive shopping experiences. AI plays a key role in optimizing inventory and pricing strategies, allowing retailers to compete effectively. Modernization is crucial for success and customer loyalty in today’s competitive landscape.

  • Nearly Half of Healthcare Organizations Fail to Protect Sensitive Customer Data

    In 2023, healthcare organizations faced significant cyber threats, with 249 ransomware attacks reported. Breaches surged by 156%, affecting 133 million records daily. The Cybernews index found that 45% of healthcare companies received an “F” rating for cybersecurity, highlighting inadequate measures and vulnerabilities, despite the critical need for data protection.

  • A MadTech Christmas: Best Gifts for Kids 2024

    The holiday season is approaching, making it an ideal time to shop for kids’ gifts. This guide highlights various options, including fun, educational, and creative toys such as Sockatoos, Connetix Magnetic Tiles, and the Power Saber. Affordable, engaging, and innovative items cater to diverse interests, ensuring a memorable holiday for children.

  • Web3 Marketing: Navigating the New Landscape of Community and Engagement

    By Kelsey McGuire, Chief Growth Officer, Shardeum With the conclusion of the 15th annual Web Summit this week, there were  some interesting insights from the Web3 and Marketing beats. Sometimes wary of the Web3 space, Web Summit had several panels that catered to the burgeoning industry, including talks titled “Web3 Horizon” and “Web3: Learning Secrets…

  • Holiday Season Stress Grips 50% of People: Experts Reveal Powerful Tools to Prevent Burnout

    The holiday season often overwhelms nearly 50% of adults, causing significant stress that affects well-being. Experts recommend managing this stress through relaxation techniques and health technology, including deep breathing, quality sleep, mindfulness, and vagus nerve stimulation. These methods help build resilience against holiday pressures and can enhance overall mental health.