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<url><loc>https://madtechmag.com/2026/07/15/why-ai-is-forcing-marketers-to-rethink-the-channel-model/</loc><news:news><news:publication><news:name>The convergence of tech and brands</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-07-15T07:33:00+00:00</news:publication_date><news:title>Why AI is forcing marketers to rethink the channel model</news:title><news:keywords>seo, digital marketing, ai marketing, social media, chatgpt, Generative AI, marketing strategy, AI discovery, WSI Digital Advisors, AI search, Peter McKenna, Google AI Overviews, PR, brand consistency, brand visibility, marketing channels, Gemini</news:keywords></news:news><image:image><image:loc>https://madtechmag.com/wp-content/uploads/2026/07/peter-mckenna-headshot-e1783506913294.jpg?w=150</image:loc></image:image></url></urlset>
