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<url><loc>https://madtechmag.com/2026/07/28/muller-and-myprotein-launch-together-hits-different-campaign/</loc><news:news><news:publication><news:name>The convergence of tech and brands</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-07-28T11:33:46+00:00</news:publication_date><news:title>Müller and Myprotein Launch ‘Together Hits Different’ Campaign</news:title><news:keywords>influencer marketing, müller, VCCP Blue, EssenceMediacom, integrated campaign, dairy marketing, food and drink marketing, Coolr, GK Barry, Myprotein, nutrition, Paul Olima, Together Hits Different, Curious Panda, protein-enriched dairy, protein, The Mixers Cup, football activation, Mixers, social campaign</news:keywords></news:news><image:image><image:loc>https://madtechmag.com/wp-content/uploads/2026/07/img_0150.png?w=150</image:loc></image:image></url><url><loc>https://madtechmag.com/2026/07/27/brands-launched-most-back-to-school-ads-after-shoppers-stopped-buying-79000-ad-analysis-shows/</loc><news:news><news:publication><news:name>The convergence of tech and brands</news:name><news:language>en</news:language></news:publication><news:publication_date>2026-07-27T08:33:00+00:00</news:publication_date><news:title>Brands launched most back-to-school ads after shoppers stopped buying, 79,000-ad analysis shows</news:title><news:keywords>marketing, ad spend, Technology, performance marketing, digital marketing, ecommerce, business, retail marketing, electronics, digital advertising, consumer behaviour, social media advertising, creator economy, creator marketing, advertising trends, Billo, Donatas Smailys, back-to-school advertising, back-to-school marketing, ecommerce advertising, UGC advertising, ROAS, creator ads, advertising strategy, seasonal marketing, Home &amp; Garden, back-to-school shopping, Apparel &amp; Accessories</news:keywords></news:news><image:image><image:loc>https://madtechmag.com/wp-content/uploads/2026/07/gemini_generated_image_g2bxivg2bxivg2bx.png?w=150</image:loc></image:image></url></urlset>